The Next Wave in Customer-Centric Retail Planning: Customer-Driven Attributes

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The Next Wave in Customer-Centric Retail Planning: Customer-Driven Attributes

By Lindsey Mazza - 08/03/2017

Attribute-based planning can help strengthen consumer brand loyalty and increase revenue as shoppers are happier, gaining access to the items they want, when and where they shop. 

PLUS: Vendor Viewpoint – Interview with Keith Whaley, Vice President of Retail Strategy, JustEnough Software