Global Expansion

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Global Expansion

A collection of news, articles and other featured content about Global Expansion.

Global luxury brands and increasingly U.S. companies are recognizing that China's burgeoning marketplace offers a dramatic launch pad for both established and emerging lines.

Serving international consumers in their preferred language can help you capitalize on increasing apparel sales — particularly in women’s fashion.

The company forecasts tripling its current sales of U.S. goods into China from $2.2 billion in 2017 to over $6 billion by 2020.

Canada has a population of 36.3 million people, but not as many as would like are shopping online from U.S. retailers, despite proximity, for reasons ranging from exchange rates to ultra high duties and taxes to shipping fees. Both U.S.

Offering market-relevant assortments is only part of the battle to master localization. Customizing the content that accompanies those assortments is where the real challenge lies.

Ralph Lauren nabs this former Burberry director of digital marketing for its new chief digital officer role, and adds several other new leaders to support its e-commerce evolution.

During the festival, Alibaba will collaborate with 52 shopping malls to set up 60 New Retail-powered pop-up stores across 12 cities in China.

For the first time in the Netherlands, Hudson’s Bay will open its doors on Tues., Sept. 5, in Amsterdam, and simultaneously launched e-commerce at Hudsonsbay.nl.

VF will pay Williamson-Dickie shareholders approximately $820 million in cash.

Levi Strauss & Co. says its new Levi’s® flagship store in New York City’s Times Square at 1535 Broadway is expected to open in late 2018 and will replace the brand’s current location at 1501 Broadway, which has been open since 2008.

Direct to consumer represents nearly one third of the apparel company's total business.

Microban® International, Ltd., the global textile odor control and prevention solutions provider, agreed on a distributor partnership with textile chemical solutions provider, TANATEX Chemicals B.V.

Microban® International, Ltd., the global textile odor control and prevention solutions provider, agreed on a distributor partnership with textile chemical solutions provider, TANATEX Chemicals B.V.

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