Customization & Personalization

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Customization & Personalization

A collection of news, articles and other featured content about Customization & Personalization.

Mobility and cross-channel solutions are still high on the list of investment for retailers and brands.

This year previous areas of investment should see big return, with social commerce, in-store technologies, and artificial intelligence becoming more widely adopted and fully integrated into the everyday shopping experience.

In case you missed these in 2018, it's not to late to catch the top 10 stories of last year.

Despite the efforts of some major American big-box chains, most retailers continually overlook the opportunity to serve U.S. Hispanic consumers in authentic and resonant ways — especially during the holiday season.

The profile system is based on specific body types that have been created through extensive and “high touch” development processes that involve actually trying various garments on varying body types.

The new offering automates the entire personalization process from product development to final cutting stages.

This special issue is a guide to suppliers of software and related IT solutions to the apparel marketplace, including vendor contact information, operating system requirements and a round-up of functions and services.

With a focus on segmentation, personalization and net revenue, retailers can make the most of the visitors that convert in the peak season.

Retailers aren’t just selling products that fit in a box or hang on a hanger. They’re also “selling” the lifestyle around those products — and this too, must meet the fast-moving nature of the fashion industry to satisfy the demands of a global consumer base that craves the latest trends.

Physical stores and online shopping have been tiptoeing around each other for years, but continued integration of technology is acting like an enzyme in the shopping mix, forever changing both entities to create a third and far more exciting experience for consumers and companies alike.

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