Customer Engagement & Experience

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Customer Engagement & Experience

The men's accessories boxes are typically only sold as a subscription on sprezzabox.com but will now be available at Macy's for purchase on an individual basis.  

The men's accessories boxes are typically only sold as a subscription on sprezzabox.com but will now be available at Macy's for purchase on an individual basis.  

NIKE taps into NFC and the wearable tech trend to offer fans smart apparel to elevate their NBA gametime experience.

Ibotta, the third most-used shopping app in the United States, launched a new performance marketing platform, powered by Button, allowing traditional retailers to leverage the fast-growing rewards app and drive new and high-value mobile users to their brands.

Marie Claire magazine is partnering with Mastercard to launch The Next Big Thing Concept Shop, a first-to-market, hands-on retail pop-up experience bringing to life the newest innovations in fashion, beauty, entertainment, technology and wellness.

The new tool is the latest enhancement to Rakuten Fits Me's Fit Origin fit recommendation technology that arms consumers with sizing accuracy and confidence when shopping online.

It’s easy to get distracted by retail’s shiny, new digitally-enabled customer experiences — the personal shopping apps, digital fitting rooms and virtual showrooms. But are these “nice-to-haves” really translating into increased consumer spend?

Spring, a top online retail destination, is giving eBay shoppers access to hundreds of brands across clothing, shoes, accessories, jewelry, beauty and more, including coveted merchandise from David Yurman, Rag & Bone, Mango and Chloe.

To understand how brands are evolving to stay ahead in this new market, Astound Commerce Insights evaluated the desktop, mobile and in-store experiences of 50 global brand retailers in the 2017 Global Mystery Shopping Study, released Sept. 12.

Getting digital personalization right — from product recommendations to cross-channel strategies — is more critical than ever.

The REPREVE Ultimate Sports Fan Experience is a sweepstakes that highlights how fans can be a catalyst for environmental change and features once-in-a-lifetime opportunities.

As the number of Chinese consumers visiting North America is predicted to grow to 4 million this year, the partnership makes it easy for Chinese travelers shopping abroad to use their Alipay Mobile Wallet during the checkout process, prompting them in Chinese to approve the transaction in either U.

Cotton Incorporated and Bloomingdale's are enabling instant shopping gratification with the launch of the first 60-second, shoppable fashion show, bringing cotton apparel from the catwalk to the closet with a click.

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