Customer Engagement & Experience

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Customer Engagement & Experience

A collection of news, articles and other featured content about Customer Engagement & Experience.

From magic mirrors that enable customers virtually try on various outfits, to using AI algorithms to predict future style trends, apparel brands are using new technologies to bring greater automation and personalization to every facet of the shopping experience.

The future of retail will belong to those who understand that the retail experience must be fresh and new almost every time a customer gives you an opportunity to entertain them.

Collected data from RFID tags gives the company visibility into customer sizing, preferences and product demand by revealing how customers are interacting with an item on the store floor.

It is critical to identify the customer early, as soon as they enter the store or begin researching online. This allows retailers to personalize the experience and influence customers’ shopping behaviors.

More complex, multi-sourced orders and changing consumer expectations require real-time inventory and order visibility. Here’s how to get it.

A new study by Incisiv and Radial explores order management's true value and how to break down hurdles to profitability. Download report.

When Frank Herbert launched Frank's Pants in December 2016, he began by offering premium US-made khakis. He still does, but his new hit item came as a total surprise.

Batch-and-blast emails can be designed to be more memorable, and the tools with which to fashion them in this regard are likely at your fingertips.

Getting to know your customers, building a well-crafted image and a carefully curated online assortment will enable this transformation.

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