Customer Engagement & Experience

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Customer Engagement & Experience

A collection of news, articles and other featured content about Customer Engagement & Experience.

How advancements in RAIN RFID enable the ultimate shopper experience both online and in stores.

The key to developing a healthy omnichannel business comes from identifying a few competitive advantages in the physical in-store environment that can provide the same sort of seamless types of interactions experienced online.

These two brands are leading in social sentiment. What's their secret?

Increasingly purchases are grounded in individual and brand values, but a lack of credible information about how clothes are made often pushes consumers to base purchase decisions solely on price. That needs to change.

No time outs for this children’s wear brand, which got down to business quickly with an omnichannel solution from Aptos.

To effectively deliver on omnichannel and wow the consumer, retailers and brands must focus on accuracy, consistency and perfecting the returns process.

Digital, marketing, stores, supply chain, merchandising and IT all need to come together to imagine and build comprehensive, contextualized, voice-enabled customer experiences. There’s a first-mover advantage that’s available for the taking.

When all around us are signs of casual dress slippery-sloping its way into a yawning abyss, what would make a Millennial launch his own custom-suit business catering to that tiny slice of the men’s wear pie that can afford $5,000 suits?

A revolution is brewing that bridges the gap between online orders and the brick-and-mortar experience,.

Four new showrooms opening this spring are making the made-to-measure experience more physical, with fabrics you can touch and feel, and personal stylists to help with limitless customization options.

Consumers today are inundated with more marketing messages than ever before, so it’s crucial to create a meaningful connection with them. You’ll want to steer clear of these five things.

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