Customer Engagement & Experience

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Customer Engagement & Experience

A collection of news, articles and other featured content about Customer Engagement & Experience.

Your journey to cross-channel effectiveness and customer-experience mastery begins with six interconnected steps. By taking these steps thoughtfully and actively, you can position your apparel company to compete more effectively in our now thoroughly connected retail world.

If you’ve been watching the apparel industry for a long time, there are things you’ve likely come to realize about it. One of them? The inexorable march of time does not care about your apparel business model.

Today’s consumers expect to receive merchandise all but instantly, which means you need to think of the last mile in the context of your overall business strategy, supply chain and approach to customer satisfaction.

Instead of focusing on where your customer fits into your business, you need to think deeply about where your business fits into your customers’ lives.

Video AI can allow retailers to improve sales by providing an insightful view into footfall within stores, a window into customer-product interactions and a new agility in testing new products and strategies.

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