Behind American-Made "Scenic" Ballet Flat's Premium Design

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Behind American-Made "Scenic" Ballet Flat's Premium Design

By Apparel Staff - 08/30/2017

San Antonio Shoemakers, the 41-year-old Texas-based footwear brand known for designing and producing stylish, handcrafted footwear, announces the launch of Scenic, the ballet flat built with comfort technology for all-day wear.  To celebrate this exciting moment, San Antonio Shoemakers (SAS) is working with influencers across the country to help share the company's passion for creating shoes that look as great as they feel.

"Combining our expertise in style and comfort technology, we've created a timeless wardrobe staple you won't want to take off!  We're excited for women of all ages to discover that style can be comfortable," said Becky Pollina, head of design, San Antonio Shoemakers.

Produced in the company's San Antonio, Texas, and Del Rio, Texas, factories, the Scenic is constructed with premium leather inside and out in beautiful colors and textures to match any wardrobe. A removable, washable footbed, flex strips, steel shank and a polyurethane sole, create a durable yet bendable ballet flat that molds to a woman's foot, with toe wiggle room and shock-absorption for every step.  The Scenic is available in five colors, and in whole and half sizes 4 to 12 in widths from Slim (AAA) to WW (D).

In 1976, San Antonio Shoemakers® started a quiet revolution in footwear offering superb craftsmanship and extraordinary comfort. After witnessing a trend of diminishing quality and cheap foreign manufacturing, co-founders Terry Armstrong and Lew Hayden set a new standard of making quality, handcrafted comfort footwear.

Today, the company still makes the majority of handcrafted shoes in San Antonio and Del Rio, Texas to exacting standards with the very best materials available, making its own shoe forms so that it can offer an unparalleled fit—88 sizes for women and 104 for men—and extraordinary comfort. San Antonio Shoemakers also works closely with an Italian company to design and manufacture a limited edition line of elegant women's shoes for the brand.

Carried in 200+ SAS stores and retailers in the United States, Canada, Mexico, Australia, South Korea, Kuwait, UAE, Saudi Arabia, Panama, Chile, Israel, and England — San Antonio Shoemakers' brand is an American success story, and continues to be a family-owned enterprise driven by providing the very best in craftsmanship, quality and an engaging personal shopping experience.